![]() ![]() In theory, this strategy would potentially attract more users to help a profile or page grow with followers, perhaps making it valuable enough in the future to be sold to scammers. Why Some Users Shared the RumorĪside from the innocent users who were sharing the viral posts because they believed the false rumor, the Rick's Daily Tips website reported that some profiles and pages were also spreading the "hoax" in order to boost engagement via likes, comments and shares. (The URL that the link led to was /find-friends/browser.)Īs for the comment feature itself, published in October 2023 that its legitimate purpose is to allow users "to highlight a particular post by increasing its size and visibility." We reached out to Facebook for more details and will update this story if we receive a response. The link did not display any current Facebook friends who might be repeatedly viewing a user's profile. Clicking on this link simply led to a Facebook page that displayed pending friend requests. Upon selecting the feature with the words about friends receiving notifications and then posting the comment, the text turned blue and turned into a link. Near the bottom of the list, was mentioned with the words, "Some friends might receive notifications." ![]() To test the and "highlight" rumor, we chose a Facebook post (a scam post that falsely claimed investors on "Shark Tank" endorsed keto weight loss gummies) and simply typed out Before posting the comment, a menu popped up that listed various Facebook pages that included the word "highlight" in them. It's Also Not PossibleĪs the social media company once noted on its own official help center website, "Facebook doesn't let people track who views their profile." Also, third-party apps don't provide this functionality, either, according to the page. While users who post photos and videos to Facebook stories and Instagram stories truly are able to see who has viewed their content, there's no truth to the idea that there's a secret way to find out which users have specifically been looking at a Facebook profile. However, here's the truth: This rumor is false.
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